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Strategic Insights for Business and Finance

Dr. Evelyn Shaw

How to Analyze a Cash Flow Statement

As I stood in front of my MBA class, I realized that many of my students struggled with how to analyze a cash flow statement. They would often get lost in the numbers, unable to uncover the underlying story of…

A Simple Guide on How to Spot and Avoid Online Phishing Scams

As I reflect on my years of teaching business strategy to MBA students, I’m reminded of a hard truth: many of us have fallen prey to online phishing scams at some point. I’ve seen it happen to colleagues, friends, and…

A Guide to the Balance Sheet: a Financial Snapshot

I still remember the first time I had to decipher a balance sheet as a young MBA student – it was like trying to crack a secret code. But as I delved deeper into the world of finance, I realized…

A Guide to the Income Statement (p&l)

As I reflect on my years of teaching MBA students, I’m reminded of a common myth that frustrates me: that mastering a guide to the income statement (p&l) is a daunting task, reserved for number-crunching experts. The truth is, understanding…

A Guide to Project Risk Management

As I reflect on my years of teaching MBA students, I’m reminded of a common myth that frustrates me: that a guide to project risk management is only about mitigating potential threats. The truth is, it’s about embracing uncertainty and…

An Explainer: What Is Scope Creep and How to Avoid It

As I reflect on my years of teaching business strategy to MBA students, I’m reminded of the common pitfalls that can derail even the best-laid plans. One of the most insidious threats is scope creep, a phenomenon that can quietly…

A Guide on How to Use a Gantt Chart for Project Planning

As I stand in front of my MBA class, I often hear the misconception that using a Gantt chart for project planning is a tedious, outdated task. But I’m here to tell you that’s a myth. In reality, learning how…

A Guide to Agile Vs. Waterfall Methodologies

As a seasoned professor of business strategy, I’ve seen countless students and professionals grapple with the age-old debate: a guide to agile vs waterfall methodologies. It’s a choice that can make or break a project, and yet, many of us…

7 Common Mistakes to Avoid in Your Business Plan

As I reflect on my years of teaching business strategy to MBA students, I’m reminded of a counter-intuitive truth: having a business plan is not a guarantee of success, but rather a necessary foundation for making informed decisions. In fact,…

A Guide to the One-page Business Plan

As a business professor, I’ve seen my fair share of overly complicated business plans that leave entrepreneurs and investors alike scratching their heads. The truth is, you don’t need a 50-page document to get your business off the ground. In…